COMPLETE MANAGED SYSTEMS. BUILT AROUND THE OUTCOME.
BFT does not sell disconnected bots or generic software packages. We design a complete first system around the most important gap found in your Lead Leak Audit™, then expand only when the foundation is stable and producing useful data.
Each core system builds on the capability before it. The Lead Leak Audit™ determines the right starting point.
START — RECOMMENDED FIRST SYSTEM
BFT Reception & Lead Capture System
Phone enquiries are missed, poorly captured or forgotten.
AI reception for agreed overflow or after-hours coverage
Missed-call text-back and recovery
Caller name, number, location and job-detail capture
Approved business information and frequently asked questions
Agreed enquiry qualification and booking or callback pathways where configured
Urgency identification using client-approved rules
Agreed transfer, escalation and fallback pathways
Contact and enquiry or opportunity creation
Team notifications, conversation summaries and callback tasks
Basic performance reporting
A complete reception and missed-enquiry solution that captures the details your team needs and creates a clear next action — not just an AI receptionist.
GROW — BUILDS ON SYSTEM 01
BFT Lead Conversion System
Enquiries arrive, but slow responses, weak qualification and inconsistent follow-up prevent them becoming booked opportunities.
Website assistant and website-form response
SMS lead qualification
Agreed callback or appointment booking
Appointment confirmations and reminders
Cancellation and no-show recovery
Multi-step follow-up for unresponsive leads
Lead and quote follow-up using agreed communication sequences
Lead-status pipeline management
Review requests after the client-approved completion trigger
Enhanced reporting and ongoing optimisation
Builds on the BFT Reception & Lead Capture System to create a more consistent path from new enquiry to qualified, booked opportunity.
RECOVER — BUILDS ON SYSTEMS 01 & 02
BFT Revenue Recovery System
Revenue is lost after the initial enquiry through unattended quotes, inactive customers and recurring work that is not rebooked.
Quote follow-up and outcome tracking
Old-lead and past-customer reactivation
Recurring-service reminder and recovery
Accounts, invoice and payment follow-up tailored to the client's existing process
Review and referral campaigns
One appropriate core connection where required and technically feasible
Multi-location reporting and ongoing strategy
Builds on the BFT Lead Conversion System with a tailored combination of recovery, retention and reporting workflows.
WHEN THE WEBSITE IS PART OF THE LEAK
BFT Digital Foundation System
For trade businesses with an outdated, underperforming or disconnected website that isn't effectively generating, capturing or routing enquiries.
Professional mobile-responsive website build or upgrade
Clear enquiry pathways and conversion-focused forms
Foundational contact capture and routing
Structure and copy built for trade customers
Basic on-page SEO foundations
Connection-ready for your CRM and BFT automation systems where supported and configured
A platform ready to connect additional BFT Systems later
Your website shouldn't just look good. It should be the front door to your customer journey. This system creates a professional digital foundation that can support the core BFT Systems when required.
EXPAND WHEN IT MAKES SENSE
YOUR SYSTEM CAN GROW WITH YOUR BUSINESS.
Once your core system is stable, focused workflows can be added or refined. Exact inclusions and technical feasibility are confirmed during scoping.
More enquiry pathways
Phone, website and social-message enquiries captured and routed into one follow-up process — including Facebook and Instagram DMs where supported — plus extra reception pathways for another brand, number or location, and routing by service area or team.
Bookings that stick
Agreed booking support with confirmations, reminders, cancellation handling and no-show recovery.
Revenue that would otherwise slip
Quote follow-up and outcome tracking, plus approved invoice and payment reminders with clear escalation points for your team.
Customers who come back
Reactivation of suitable past customers and old leads, recurring-service prompts, and review and referral requests after approved triggers.
Connected business systems
Links to your CRM, job-management platform and reporting where the required access and technical support are available.
THE AUDIT DECIDES WHAT COMES FIRST.
BFT confirms the business case, client-approved rules, communication usage, connection requirements and technical feasibility before providing your tailored scope and pricing.